History

A Company with Experience

The Idea

IPO's success story began in Peter Meier's garage in 1981 with one great idea: The use of brand-name products for new subscriber acquisition for newspaper and magazine publishers. Clients and customers were thrilled. As a result, two healthy, innovative enterprises emerged from a single idea: The IPO Meier GmbH, which focuses on the publishing business and its sister company, the P.M.M. Markenartikelversand GmbH that offers successful marketing concepts to the entire economic community.

Development

The initial separation between publishing house customers and other industries was subsequently abrogated. The reason for this lies in the Internet as a key element of today's networking strategy and the many changes in consumer behavior. IPO now offers measures for all industries through cross-media multichannel marketing that want to successfully retain customers.

IPO PrämienServices GmbH

The new IPO PrämienServices GmbH stands for innovative developments and services for customers from trade and industry, brought forth by the fusion of the two enterprises on 01/01/2005. IPO sees itself as a true and independent service enterprise: Neither private label products nor corporate guidelines will draw away from the customer's benefits! IPO is a 2nd generation owner-operated family enterprise, led by Elif Denise Meier as managing director. The enterprise operates flexibly with short decision-making procedures due to flat hierarchies.

IPO Today

Since 2010, IPO offers their international customers the opportunity to benefit from their services. IPO sees the key to success in continuous growth through innovation and investments in modern technologies. IPO has therefore established itself well internationally by launching a second "self owned" storage facility in Switzerland as well as multilingual shop systems and worldwide shipping.

>From a marketing point of view, IPO now has a lot to offer after resurrecting the "IPO Meier" brand name. The IPO Meier GmbH provides all additional services (communications, newsletters, etc.) for the reward program's success.